The engineering story
"No-one was designing the type of motor we needed. So we spent eight years developing our own. Without it, our cord-free vacuums could not deliver such power."
Opening the throttle.
In 1997, conventional motors were still using 160-year-old technology. So we started developing smaller, faster digital motors – by adding intelligent software to a motorcycle impeller.
By 2009, we’d created the 200W Dyson digital motor V2. Small and light, it spun at up to 78,000rpm, providing the power we needed for our first cord-free stick vacuum.
The Dyson Digital Slim™ vacuum launched in 2011. With the motor and the battery in the handle, it had the optimum center of gravity for floor-to-ceiling cleaning – and created a new kind of vacuum cleaner.
In 2014, our new motor powered the Dyson V6™ stick vacuum. With a redesigned nickel manganese cobalt battery, it had a run time of up to 20 minutes.
But we didn’t stop there. We doubled the run time of the Dyson V6™ vacuum with new battery technology, and cut noise by 50% with improved acoustics. And we designed the 425W Dyson digital motor V8 – our most powerful yet.
"Perhaps people would say we're non-compromising. That's Dyson throughout."
Dyson engineers worked to create the motor
Hours of development on the Dyson digital motor V8
Hours of testing
Miles pushed during testing
By 2016, we were ready to bring all the new technologies together in one lightweight, versatile machine: a cordless vacuum cleaner with powerful suction. The Dyson V8™ cord-free stick vacuum.
All Dyson V8™ vacuum cleaners have:
• Up to 40 minutes' run time (in Powerful suction mode with non-motorized tool).
• Powerful suction from the Dyson digital motor V8.
• Fully-sealed filtration system to trap 99.97% of particles as small as 0.3 microns.
• Hygienic bin emptying – no need to touch the dirt.
2 models available
Choose your model
Dyson V8 Absolute (Iron)Direct drive cleaner head. Removes ground-in dirt from carpets.Soft roller cleaner head, engineered for hard floors.4 additional tools.Click to learn moreSoft roller cleaner headMini Soft Dusting BrushDocking StationCrevice toolMini MotorheadCombination toolMotorhead$499.99
Dyson V8 Absolute (Yellow)Direct drive cleaner head. Removes ground-in dirt from carpets.Soft roller cleaner head, engineered for hard floors.4 additional tools.Click to learn moreSoft roller cleaner headMini Soft Dusting BrushDocking StationCrevice toolMini MotorheadCombination toolMotorhead$499.99