Innovation | September 28, 2023
Most awarded for a reason: Dyson launches Airwrap multi-styler with Large round volumizing brush and Diffuser
More attachments than any other multi-styler, for the most versatile styling. Intelligent heat control, for drying and styling with no heat damage. Customize your Dyson AirwrapTM for your hair type and styling needs.
Today, Dyson unveils enhanced styling capabilities across the Airwrap™ multi-styler range – introducing a new Large round volumizing brush to give shape and more volume1, and a Diffuser which helps to reduce frizz and define natural waves, curls, and coils.
Originally launched in 2018, the Dyson Airwrap™ multi-styler revolutionized the beauty industry, providing consumers with a pioneering new way of creating healthy, superior styles at home. Today, the tool takes the title for most awarded styling tool globally – and Dyson engineers continue to innovate the machine.
These two new styling attachments deliver even more versatility be that for a sleek healthy style or embracing your natural waves, curls and coils. All while delivering no heat damage.
Create more styles through new attachments
The new Large round volumizing brush shapes hair and enhances volume2. With long, fine bristles which direct air deep into the hair to deliver volume and body, it creates tension to shape the hair as it dries. For the first time, the Dyson Airwrap™ multi-styler is now equipped with a precision engineered Diffuser. Achieve perfect curls with the Diffuser which simulates natural drying and defines curly hair with long prongs that reach deep into hair.
The Dyson AirwrapTM multi-styler is powered by the Dyson digital motor V9 and uses enhanced Coanda airflow to achieve voluminous curls, natural waves and smooth blow-dry finishes – with no heat damage.
Jake Reynolds, Design Hair Care Engineering Lead at Dyson, says:
“We are constantly striving to deliver a better experience across all our Dyson technology and the Dyson Airwrap™ multi-styler is no exception. To cater for versatile styling for every hair type, we’ve engineered two new attachments optimized for longer hair as those with waves, curls and coils. The Large round volumizing brush and the Diffuser cater to more hair types and lengths and makes styling easier, in addition to our suite of attachments to curl, wave, smooth and dry by using just one machine.”
Large round volumizing brush
With long, fine bristles which direct air deep into the hair to deliver volume and body, the Large round volumizing brush brush creates tension to shape the hair as it dries. It helps people with longer hair style more easily, faster and with more volume3.
A honeycomb structure at the base of the attachment ensures even distribution of airflow during styling. The combination bristle density and controlled airflow create optimum control for smooth hair.
Precision engineered Diffuser
Engineered to disperse air evenly, the Diffuser simulates natural drying, helping to reduce frizz and define natural waves, curls, and coils. An equal distribution of air is controlled through a mesh at the base. Its prongs also alternate in direction, aiding in controlled airflow for an even distribution of air to help enhance natural curls.
Dyson’s Hyperdymium motor spins at up to 125,000rpm, to deliver 240 air watts of powerful suction2. After dry vacuuming and when the Dyson Submarine™ wet roller head is attached, power is automatically diverted from the Hyperdymium™ motor, so there is no vacuum suction. This prevents water entering the motor and ensures contaminated water and debris is collected in the tray inside the Dyson Submarine™ wet roller head.
Enhanced Coanda airflow
The Dyson AirwrapTM multi-styler harnesses Dyson’s digital motor to create a phenomenon known as the Coanda effect. A 13-bladed impeller spins up to 110,000 revolutions per minute, and the Dyson digital motor V9 creates a wind pressure of 3.2 kpa, creating the Coanda effect. The Coanda effect occurs when a high-speed jet of air flows across a surface and, due to differences in pressure, the air flow attaches itself to the surface. Taking advantage of this principle, Dyson’s team of aerodynamicists created a way to style hair using only air combined with heat. The result creates a natural look with a sleek finish, and no heat damage.
The Dyson AirwrapTM multi-styler does not rely on heat alone to change the bonds within the hair structure, resetting them into a new style. Using air helps to achieve volume in the curl, avoiding heat damage. The Dyson AirwrapTM styler features Intelligent Heat Control to measure and regulate heat. By keeping the temperature below 302°F, it helps protect hair from heat damage and maintains shine across all hair types.
Created by an in-house team of experts, the Dyson digital motor V9 powers the Dyson AirwrapTM multi-styler. Partnered with Dyson’s unique styling attachments, this motor enables the Dyson AirwrapTM multi-styler to style with air, without the need for extreme heat.
Buy Direct from the people who made it
The Dyson AirwrapTM multi-styler with new attachments is available from September 20th 2023, priced at $599.99. Exclusively through Dyson Direct, you can also customize your Airwrap™ attachments for your hair type, length and desired style. New attachments are fully compatible with existing machines and owners can upgrade their full set for $39.99 per attachment. To buy, learn more and experience the Dyson AirwrapTM multi-styler, visit dyson.com.
1 vs. standard Dyson Airwrap volumizing brush
2 vs. standard Dyson Airwrap volumizing brush
3 vs. standard Dyson Airwrap volumizing brush