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Mother's Day is just around the corner.

Behind-the-scenes of Supersonic art

Go behind the scenes.

Blow her away this Mother's Day. The Dyson Supersonic™ hair dryer creates airflow precisely where you need it, producing a focused jet of air for simultaneous drying and styling.

Dyson Supersonic Mother's Day Edition gift set

Mother's Day gift edition.

This special Dyson Supersonic™ hair dryer comes with a red storage box that's cushioned with soft fabric and secured by a magnetic clasp.

Fashion Week 2018

Model having her hair dried with a Dyson Supersonic.

A composed production.

James Pecis styles laid-back and loose, as he discusses the Dyson Supersonic™ hair dryer at Milan Fashion Week.

The latest from London

  • Sincere beauty.

    Backstage at Christopher Kane AW18, the ground-breaking stylist, Guido Palau, keeps a natural look in mind.

  • Bobs and waves.

    Anthony Turner reimagines the roaring twenties with the help of the Dyson Supersonic™ hair dryer at Erdem AW18.

  • Follow James Pecis behind the scenes.

    The pioneering hair stylist lets his imagination run wild backstage at Gareth Pugh for London Fashion Week.

The latest from New York

  • Ready, set, go.
    Style bloggers Alexander Liang and Jill Lansky take us behind the scenes as excitement builds for New York Fashion Week.

  • Super slick styling is back.
    Guido, one of the world’s most innovative hair stylists, channels ‘80s power women at the Alexander Wang show in New York.

  • Warming up in NYC.
    Behind the scenes at New York Fashion Week with hair stylist James Pecis.

  • Out of this world.
    The inimitable Tina Outen merges Barbarella with Brigitte Bardot for Philipp Plein’s space-theme show.

  • Musical hair styles.
    Jawara takes his inspiration from ‘60s pop stars for the hair at Telfar’s musical fashion show.


  • In session with James Pecis.
    The punk rocker turned hair stylist tries out new ideas for Fashion Week in his studio.

Coming soon...

Paris Fashion Week

Collection of images from Milan Fashion Week

Choose your model

Buy direct from the people who made it

*Based on industry recognized awards.