Skip navigation Accessibility Statement
Thanks. We've saved your preferences.
You can update your contact preferences at any time in the Keep in touch section of Your Dyson. If you have a Your Dyson account, you can log in below to manage your contact options.

Inside Dyson Hair Laboratories

Our obsession with hair has led us to create one of the most sophisticated hair laboratories in the world. Everything we learn informs our engineering decisions.

Play the video: Learn how Dyson invented new methods of testing real-world hair problems.

Inventing new methods of testing to solve real-world hair problems.


Real hair, not just cloth
By challenging convention, we uncovered the role velocity plays in the hair drying process.

Pulling things apart
The tensile test measures hair strength. Discover how extreme heat weakens the hair.

Testing the water
See how damaged hair absorbs water more quickly than healthy hair, which can weaken it.

Follow us and tag your photos on Instagram with #DysonHair

Get tips from stylists on the Dyson Hair YouTube channel

Close up of the Dyson supersonic hair dryer.

Dyson Supersonic™ hair dryer

Engineered from the inside out, with hair science at its core, the Dyson Supersonic™ hair dryer redefines haircare. Four years of development have put an end to extreme heat damage. For good.

* vs. untreated hair