Fox Theatre

Fox Theatre

The business

Opened in the 1920s for Atlanta's Shriners, the Fox Theatre has survived demolition to become an iconic entertainment venue. The Fox hosts many types of events such as Broadway shows, trade shows, weddings, concerts, and corporate meetings. The Fox has consistently ranked in the top three for gross ticket sales over the past decade in North America.

“The Dyson Airblade™ hand dryers have enabled the Fox Theatre to reduce our carbon emissions by almost 80%.”

Molly Fortune, Director of Restoration

Dyson Airblade V hand dryer on a wall

The problem

The Fox Theatre continually seeks new and innovative technologies to not only enrich the guest experience, but also preserve the historic fabric of the Theatre while conserving natural resources. As a part of the Atlanta Better Buildings Challenge, a Presidential initiative to make commercial buildings 20% more energy efficient by 2020, the Fox looked to find a better hand drying solution for its restrooms.

The solution

Dyson Airblade V hand dryers.

The Fox Theatre partnered with Dyson to install the latest Airblade™ hand drying range - the Dyson Airblade V, Dyson Airblade dB, and Dyson Airblade Tap to replace their current hand dryers, World dryers, throughout the Theatre.

Lowest environmental impact.

Dyson Airblade™ hand dryers have a lower impact on the environment with almost 80% less CO2 than other hand dryers like World Dryer, saving about 18 metric tons of carbon annually.4 "This is huge for a building that has 750,000 patrons a year," remarked Molly Fortune, Director of Restoration.

Fast dry time

Traditional hand dryers can take as long as 43 seconds to work. The Dyson digital motor V4 uses digital pulse technology, to spin 92,000 times a minute to dry hands in just 12-14 seconds7.

Lowest running cost

With a fast dry time and no heating element, the Dyson Airblade™ hand dryers also have the lowest operating costs - they cost up to 69% less to operate per year than other hand dryers.6

Only Dyson Airblade™ hand dryers have all these benefits

  • Fast hand dryers icon


    Hands are dried in 12-14 seconds 7.

  • Most hygienic icon

    Most hygienic

    HEPA filters as standard.

  • Costs less to run icon

    Costs less to run

    Up to 69% less than
    other hand dryers.

  • Better for the environment icon

    Better for the environment

    Lower CO2 emissions,
    no paper waste.

  • 5 year warranty icon

    5 year limited warranty

    Parts and Labor.